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Showing posts from April, 2025

Logo Development

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 Logo development is a big process in the way of branding, as the logo helps to visually appeal the audience by creating a logo that supports the branding value, for example in my case of the logo development I worked on a hoodie brand and this process of creating logos is a big one involving the sketching, from the sketching moving further into decision making and composing the good final one. The first process was the 25 digi roughs as a result of the sketches made in paper, the sketches made in paper help to organize the idea that is then put into digital art.  This is the sketch, 25 sketches for the brand of hoodies. The idea came up to me by first thinking of my 5 favorites and further deciding the logos that are little simple and involve more visual aesthetics would be best for the logo as most logos are simple and nice. The first one shows a thumb to show "LIKE" and Hood as the main type for the logo, however I felt it better if the logo was composed on "HOOD...

My Brand - Initial Ideas

To what industry segment does your brand belong (Perfume, Beauty, Apparel, Beverage, Electronics, Housewares, Sports/Outdoors, Luggage/Travel)? Apparel, clothing brand mostly sweater. What is the main product or service of your brand? The main product of my brand include clothes mainly such as sweaters. What would be the motivation of your brand (does it respond to a need or desire)? The main motivation of the brand would be in order to create unique designs to add into high quality sweaters. What are three perceptions of your brand. Use emotional adjectives. 3 perceptions of the brand would be to make the people safe, very strong and reliable to keep consistent of, What are three values of your brand? 3 is to give inspiration to other new aspiring clothing brand companies and treat the customers with respect on their tastes relating to the uniqueness of the brand. Form good connections with costumers. What is the look/aesthetic of your brand (identify a specific style using the resou...